Social Media 101 – Do These 5 Things To Build an Engaged Audience

Social media can give you a direct (and free) way to connect to your target audience. You can get to know your followers, build brand awareness, and have real-time personal interactions with your tribe. Social Media is a great way to dig in and learn all you can about the tastes, attitudes, and needs of […]

Business Plans: 5 Simple Steps to make yours Kick Ass

Writing a kick-ass business plan means creating a three-dimensional overview of your business. To do that, you need to know what areas of your business need to be covered in your planning. But before we get to that, let’s figure out what a kick-ass business plan means to you. When I say ‘business plan’, does it […]

Ideal Client Avatar: 3 Tips for the New Solopreneur

Knowing, understanding and creating your ideal client avatar is one of the most important parts of starting your business. With a deep understanding of who your ideal client is, what she wants, and what she needs, you’ll easily create products or services that are laser-focused on solving her unique problems. It Starts with Your Target […]